This eye level advertising platform targets both Lunch Truck customers as well as pedestrian and vehicular traffic. On average, each lunch truck serves 500-900 customers every working day at their places of employment with an average age of 18 to 49 and 65% being male and 35% female. Lunch Truck stops include manufacturing and assembly plants, construction sites, light industry, machine shops, automotive repair, warehouses, as well as office buildings, schools, business and industrial parks, cosmopolitan centers and even residential areas. Do you want to reach the Hispanic audience? This media is a perfect fit.