Truck Stop Travel Center Diesel Pump-Top campaign

gas pump advertisingThe marketing team at ATS came to us looking for billboards across multiple states to recruit truck drivers.  After consulting with them and understanding the budget it was concluded that the most cost effective and highly targeted media solution to meet their needs was diesel Pump-Top ads at trucking centers and travel plazas across the same states.  We executed a multi-state campaign and the applicant rate was tremendous.